Educational Course on ‘Smartification of the Book Publishing Ecosystem 2026’ Will Be Held
Kazem Armanpour, in an interview with the correspondent of Iran Book News Agency (IBNA), referring to the importance of keeping publishers’ knowledge up-to-date, stated: ‘Professional training for publishers and increasing their awareness of daily developments is the most effective strategy for bringing about change in the current state of the publishing industry.’
He added that working in the publishing industry is not possible without mastering new skills and recognizing technological tools: ‘A publisher who is not familiar with new concepts such as futurism, artificial intelligence, ecosystem systematization, originality in content production, and branding will gradually be sidelined from competition in the publishing market. Continuous training for publishers is not just an advantage, but a necessity for survival and growth in the new publishing ecosystem.’
Armanpour, referring to recent years’ developments in the field of books and scientific content, said: ‘The publishing industry has been heavily influenced by new technologies in recent years. Transformation in this industry is not possible without upgrading the skills and knowledge of publishing managers and specialized personnel. Structured training helps publishers make more accurate decisions, manage costs, better understand their target market, and utilize smart tools for book production, distribution, and sales; therefore, investing in publishers’ training is, in fact, an investment in the future of the country’s publishing.’
He also said: ‘The one-day training course ‘Smartification of the Book Publishing Ecosystem 2026′ is organized by the Cultural Association of University Book Publishers in cooperation with the Cultural Affairs Deputy of the Ministry of Culture and Islamic Guidance, Iran’s House of Book and Literature, and the University Publishing Center at the University of Tehran.’
Referring to the goals of holding this event, he stated: ‘Analysis, selection of activity topics and specialized branches based on a futurist approach, the function of artificial intelligence tools in ecosystem smartification, systemic thinking and the structure of the publishing ecosystem based on smartification, explanation of content originality detection, new marketing, and branding are among the objectives of this program.’
According to Armanpour, the ‘Smartification of the Book Publishing Ecosystem 2026’ course will be held with the presence of distinguished professors and experts in this field, including Fatemeh Saghafi, Associate Professor of Management at the University of Tehran; Ameneh Khadivar, Associate Professor of Management at Al-Zahra University; Ramin Molanapour, IT specialist; Mehdi Niknam; and Dr. Mehrdad Alipour (University of Tehran professors and top entrepreneurs), and at the end, participants will be awarded valid certificates.
According to IBNA, this training course will be held on Thursday, Azar 6th, from 8 AM to 4 PM at the University of Tehran, and interested individuals can register for this course from Tuesday, Aban 20th, by visiting the vabf.ir website. Applicants can also contact the association’s secretariat at 02166979810 to receive a discount code and more information.
